Skip to main contentSkip to navigation
Project Echo

The AI that runs the business with you

One assistant across your marketing, your leads and your day. Echo reads every conversation, every campaign and every dollar you spend — then tells you what to do about it.

Join the betaAn invitation from Matt Gallo.

You open it and it says good morning

The short list, before your coffee’s done

Overnight Echo goes through your conversations, your calls and yesterday’s work. You get one screen: who’s closest to buying, what’s waiting on you, what it caught while you weren’t looking.

Home
Good morning, Dana
Cold Creek Heating & Air · 2-day streak
Echo noticed
  • Caught3 tasks from yesterday’s calls, waiting for your yes
  • Waiting109 conversations still need a reply
  • Do now11 of 70 open tasks are due inside 24 hours
  • AdsSpring tune-up set is beating your target CTR — worth scaling
Closest leads / Magnet
  • Dana Whitfield8.5
  • Marcus Reed7.8
  • Priya Raman6.2
  • Hal Boone5.4
  • Teresa Nunez5.0
Sample account. Real screens, made-up customers.

The Magnet

Every CRM stores contacts. This one ranks them.

Your offer sits at the center and every lead orbits it, scored 1 to 10 on how close they are to buying — based on what they actually said to you, not on a tag someone forgot to set. Green is ready. Amber is warm. Everything else stops eating your morning.

CRM · Leads
5
Customers
1
Close (8+)
69
Warm (5–8)
8
Disqualified
What your customers say
Read from 160 conversations

“The ones who buy ask about financing in the first message and mention a system over 12 years old. The ones who stall ask for a ballpark before they’ll book a visit.”

Sample account. Real screens, made-up customers.

Campaigns

Marketing built from your own customer data

Plenty of tools generate content. None of them know your customers. Echo builds the plan from what your leads and conversations say, then works it with you in three phases — and it hands you outlines and scripts to sharpen rather than posting slop under your name.

Echo · Campaigns
Build

Echo interviews you and writes the plan: the position, the weeks, the pieces.

Create

It hands you outlines, scripts and drafts to sharpen. You film, it assembles.

Ship

Approved work lands on the calendar and goes out. Meta campaigns launch from the same screen.

Spring tune-up push · 5 weeks
6 of 19 assets ready
Sample account. Real screens, made-up customers.

Ad delivery

What the money bought, in plain English

Connect your ad account and every Meta campaign lands here, next to the conversations those dollars created. Echo reads the numbers and says what it would do — then does it, from the same screen.

Echo · Report
$412.60
Total spend
Last 7 days
18,240
Impressions
Total reach
196
Clicks
Link clicks
1.07%
Avg CTR
Target: >1%
  • Overall CTR of 1.07% is above your 1% target — the creative is earning its delivery.
  • “Spring Tune-Up — Cold Audience” is your top performer and a scale candidate.
  • One campaign is paying over $15 CPM. The auction is punishing weak engagement.
Sample account. Real screens, made-up customers.

Flow Mode

Say you’ll check on something, and it checks

Echo listens to your calls, your conversations and your campaigns, and turns what it hears into tasks sorted four ways: do now, schedule, delegate, drop. Start the timer, pick a focus tone, and finished work scores. Nothing you promised on a call quietly disappears.

Flow Mode
This week
33 finished · 497 focused minutes · 2-day streak
Do now 2Schedule 31Delegate 2Drop 13
  • Call Dana Whitfield back about the furnace quoteDo now
  • Send Marcus the maintenance plan pricingDo now
  • Film the 30-second “why your ducts whistle” clipSchedule
  • Ask Rhonda for the review before the crew leavesDelegate
  • Rewrite the spring tune-up offer pageSchedule
Echo caught 3 from your meeting. Add all, or wave them off.
Sample account. Real screens, made-up customers.

It learns you, not just your business

Three months in, it knows things you never typed

The dashboard arranges itself around your role — leads first if you sell, calendar and ads first if you market. It learns how you want to be spoken to, and the screen itself shifts through the day: easier on the eyes at 5:30 a.m., something that holds your focus at 4 p.m. Use it for a quarter and it knows your customers, your offers and your patterns well enough to tell you where to grow next.

In their words

What the people using it say

“It’s like a business in a box. You wouldn’t need much else.”
Beta tester
“I can’t believe how much time I’ve got left in the day.”
Beta tester

What beta testers get

  • Full access to Echo, the CRM, campaigns, ad delivery and Flow Mode — free during beta.
  • A direct line to the founder. You tell us what’s broken, we fix it that week.
  • Founder pricing locked in when we exit beta.
  • First look at new modules before anyone else.

Ready to meet Echo?

It starts with a conversation. Answer a few questions and your account builds itself around the way you work.

Join the beta
An invitation from Matt Gallo.
Built by an operator running his own business on it first.